I’ve written previously about the slogans I’ve noticed on children’s shirts at school.  It’s a fascinating study in human nature and marketing.  Typically, girls have cute sayings such as “princess”  “spoiled rotten”  and “angel” or silly slogans such as “jelly bean” or “real blonde.” Both my grandgirls love their “princess” shirts and outfits.  And I have to confess that I’ve given them princess-themed items more than once. 

However, after reading and thinking about the printed messages and slogans on t-shirts and other clothing, I’m not so sure that “princess” and the other slogans above are the messages we want our girls to wear.  The word “princess” brings to mind words like entitlement and lack of ambition.  We need to encourage our girls to think outside the box by wearing their possibilities and potential.

I looked at the Girl Mogul website and found some inspiring and more ambitious slogans on shirts and other apparel.   The pink shirt in this post is an example.  “Future Leader of the free world” sends the ultimate empowering message.  Other great messages are : “Future marine biologist”  “Dream Big!”  “Science is Cool”  “Future CEO” and “Future Chef Du Jour.”   There are many more, and they’re all slogans that let girls know that their possibilities are limitless. 

Yes, I like the Girl Mogul slogan much better.

This entry was posted on Saturday, January 26th, 2008 at 7:47 am and is filed under Gift-giving, Shopping. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.